by justin | Aug 1, 2024 | Business Strategy
When it comes to small business marketing, knowing how to define your target audience is more than just a strategy—it’s essential. Without a clear understanding of who your ideal customers are, you risk wasting precious time and energy. Today, we’ll guide you through...
by justin | Jul 31, 2024 | Marketing
Looking for free marketing ideas as a small business owner? Discover a wealth of strategies to enhance your brand’s visibility and drive growth without breaking the bank. In our last post, we explored how to effectively use customer testimonials in marketing....
by justin | Jul 26, 2024 | Content Marketing
When you use customer testimonials in your marketing (e.g., on your website, social media, etc.), they become a powerful tool for building trust and attracting new clients. In our last post, we explored the art of responding to positive Google reviews. Today, we’ll...
by justin | Jul 25, 2024 | Customer Service
Receiving a positive Google review is like a golden nugget for your small business. A great review not only boosts your online reputation but can also attract potential customers. However, it’s important to respond to a good review in a thoughtful and strategic...
by justin | Jul 22, 2024 | Customer Service
As a small business owner, responding to negative online reviews can be tough. It’s natural to feel a bit overwhelmed when confronted with a critical review. However, these reviews offer a valuable opportunity to showcase your commitment to customer satisfaction and...